In-House Studio Management
WASSAA supplemented the in-house design team, providing services from Design Management and Art Direction to Graphic Design.
CLIENT
Communications Agency
SERVICES
Team Management
Art Direction
Graphic Design
DELIVERABLES
Design activities included:
Visual identity for brands, campaigns, and programmes
E-learning concept and graphics
Environmental and way-finding signage
Design systems, UX/UI design, and Figma prototypes
Posters, brochures, and roller banners
OUTCOMES
Using the Grow a Studio: The MAPS Method, we built the ‘Graphics Team’ into a ‘Design Studio’, developing the team and delivering client-facing, Design-led projects:
£320k additional revenue in 18 months
60% margin on Design projects
-80% time on proposals through templates + training
50% increase in billable-work utilisation
Turned 3x Designers into a 10-person department, with Design + Art Directors, Project + Resource Managers and Graphic Designers, split over 2 offices
“WASSAA feels like an extension of our own team”
- Project Manager
